A great story well told has the power to change the world. Our culture built on story and story has become our culture’s currency. Those telling the best story win. So, what’s the thing that makes most influential books, movies, music and innovations stick?

Buster reveals how stories actually work by illustrating 10 time-honored concepts during the very act of storytelling. She discusses how to source, structure and shape your story, the ways to discover the essence of your story and how stories start from an ordinary moment, but, in the storytelling, the ordinary becomes extraordinary – the moment when the teller and the listener connect.
People are hard-wired in their DNA to respond to a well-crafted story with an emotional core, so whether you have a product to sell, a company mission to share or an audience to entertain, this workshop demonstrates principles to take your own storytelling from good to a "great story well told."
So, what’s your story?